👋🏾 Hey There!
I’m @caraberny!
My name is Cara Bernard (she/her) and I’m a Brooklyn, NY based social media and communications leader with over 8 years of work experience that has taken me across the country.
I am an organizer at heart who is not afraid to lead development of content in front of and behind the scenes, doing what it takes to get the job done well without losing sight of who we are and what we are dreaming ahead about. I am an avid reader who takes that love for wordsmithing and gabbing about surprising stories (told in surprising ways) into my day job.
I specialize in taking end-to-end ownership of brand’s social media production in fast paced, politically sensitive environments, balancing relevancy, tone, organizational priorities, and strategy with internal and external clients’ needs while centering the audience. I am obsessed with understanding content through the eyes of the person watching to better communicate what needs to be said.
Download My Resume
Headshots courtesy of Kreshonna Keane @visualsbyk
@caraberny’s work samples:
SUPERMAJORITY
THE NATIONAL MUSEUM OF AFRICAN AMERICAN HISTORY AND CULTURE
Brands that @caraberny has worked with/contributed to:
@caraberny’s skills:
Facebook Analytics, Ads, Groups, Pages and Meta Business Suite
Hootsuite, Sprout
LinkedIn Ads
Meltwater
Microsoft 365, OneDrive, Sharepoint and Teams
Slack
Paid Social media advertising
Adobe Creative Suite
Canva
Instagram (Reels, Stories, Highlights, Guides)
Giphy
TikTok (in app video editing)
Social Media Data Analytics